Mr Chips
9/10 seagulls recommend.
In 2013, Mr Chips was purchased by Balle Bros, a family-owned business who began farming in 1949 and have been growing premium quality produce ever since. With a unique story to tell, being owned by a grower supplying more than 85% of the potato grown on our own farms in Pukekohe, Waikato, Hawkes Bay and Canterbury for Mr Chips to process into the premium products you see today.
Unordinary crafted a packaging solution that offers consumers a clear and fresh choice in a very crowded, price driven ‘me too’ category. Designs that look great in the chillers while breaking category conventions in a nicely disruptive way.
Brand Identity
Packaging
Copywriting